Google Cuts Gemini Pricing — Top Tier $250→$200/mo, New $100 Mid Plan

What happened: Google cut Gemini's top tier "AI Ultra" by 20%, from $250 to $200 a month, and added a new $100/mo plan between Pro and Ultra. The new plan bundles 5x the usage limit of Pro, Gemini 3.5 Flash, priority access to the Antigravity dev environment, 20TB of storage, and YouTube Premium. (Pricing as of 2026-05-31.)

Why it matters: According to figures compiled by the research firm Similarweb, ChatGPT's share of chat-AI usage reportedly fell from 77.43% to 56.72%, while Gemini surged from 6.00% to 25.46%. The price cut reflects the intensifying competition.

What it means: The higher tiers become easier to reach for, which directly affects decisions about switching to or pairing Gemini with ChatGPT or Claude. The benefit is greatest for people who already use Google tools like Docs and Gmail.